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New to Gold – Gold in Portfolio

Blog Oct 31, 2011

New To Gold

Over the past 5,000 years, from the Egyptian pharaohs and the merchants of 14th
century Venice, to world governments in the space age, man has treasured gold for
its utility and value during times of both prosperity and crisis.

Through the rise and fall of great dynasties and civilizations, gold has maintained
its purchasing power as a solid store of value for millennia. Gold has been used
as money since 560 B.C., when King Croesus of Lydia created a gold coin in his own
image. Ever since, gold has been the world’s most universally accepted form of money.

Today, the demand for gold continues to flourish around the world.

new to goldSolid Protection Against Uncertain Times

The only thing that seems constant in the world is change. Corporations go bankrupt,
currencies collapse, stock markets crash, wars erupt, and governments fall. Through
it all–deflation and inflation, depression and prosperity, boom and bust, war and
peace–gold has stood firm as a store of value and a trusted medium of exchange.

Paper assets can indeed soar in value, but they can also become completely worthless.
Gold has intrinsic value. Never will you ever hear someone say that gold “is not
worth the paper it’s printed on.” Gold is an asset in its own right. It does not
depend upon any government’s, corporation’s, or individual’s promise to repay.

The Ultimate Portfolio Diversifier

Financial advisers commonly include gold as part of their own well-balanced portfolios.
Gold is an ideal foundation for a diversified financial plan because the price of
gold often appreciates in response to factors that reduce the value of mere paper
assets. Among the many factors and events that can cause the price of gold to rise
are: increased industrial and investment demand for gold; bank failures; federal
budget deficits; rising inflation or the expectation of rising inflation; devaluation
of the dollar and other currency-related crises; increases in the price of other
commodities; stock and bond market collapses; and international tensions.

Though the price of gold can be volatile in the short-term, gold has maintained
its value over the long-term, serving as an excellent hedge against the erosion
of the purchasing power of paper money, and periodically there have been times when
gold has outperformed all other financial sectors. Ownership of gold can take many
forms, such as coins and bars. But when considering what to acquire, you won?t be
overwhelmed by the number of choices. There are basically two categories:
bullion
and growth gold/rare coins (click
to read more on the 2 types)

The Ultimate Liquid Asset: Easy to Buy, Easy to Sell

Gold is perhaps the world’s most liquid asset. It is traded throughout the world
every day. In fact, the gold market never closes. International trading centers
operate 24 hours a day around the globe. As a result, you can buy and sell gold
in virtually any country at a price determined by the current worldwide supply and
demand.

ITM Trading: Gold Experts

At ITM Trading we can help simplify the subject of gold for you. We believe that
all portfolios should contain some portion of physical gold. As with any investment
we believe that investors should conduct thorough research to make an informed buying
decision. We are available to you from 8 am to 5 pm (PST) Monday-Friday to help
answer your questions and provide up to the minute price quotes and market intelligence.
Our experts have many years of experience in the field of gold and other precious
metals and we have successfully shipped millions of dollars worth of rare coins,
bullion and other tangible asset-related products to thousands of investors across
America.

We approach each individual differently at ITM Trading. You have goals and objectives
that will ultimately be different from those of everyone else. Therefore, our philosophy
is to take the extra time to truly get to know each and every one of our clients
and their needs in order to create a tangible asset portfolio that is tailor fit
to you.

If you need immediate assistance please call us at 888-696-4653 during business
hours to connect to one of our Portfolio Consultants (ask for gold 101).

Sources & References In This Article

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